THE START
SoundJam MP
Somewhere around the time Metallica began suing Napster over the leak of its "Mission: Impossible II" track, "I Disappear," in 2000, a light bulb appeared over Steve Jobs’ head. Ever the innovator, Apple’s iCEO saw the peer-to-peer network as more than an illegal nuisance and began to develop a way to leverage the Napster revolution into the next killer Mac app. Audio players such as Audion and SoundApp had already exposed the inadequacies of QuickTime, and Apple knew it needed to build its solution from the ground up.
After being rebuffed by Panic, which was already in negotiations with AOL over use of its Audion code, Steve Jobs approached Robin Casady and Michael Greene to discuss their SoundJam MP app, a powerful digital encoding program that looked a lot like Apple’s QuickTime player. After a series of short negotiations, Casady & Greene sold the rights for SoundJam to Apple for an undisclosed sum, and Apple immediately set to work on the app that would forever change the digital landscape.
While the terms of the contract were top secret (Casady and Greene discontinued their app on June 1, 2001, but were barred from discussing the Apple deal for two years), Apple certainly wasn’t shy about ransacking SoundJam as it incorporated many of its signature features into iTunes, including visualizers, plug-ins, online retrieval of album data and drag-and-drop playlist creation. Much to the dismay of Jelly fans, however, Apple opted to leave SoundJam’s skins on the cutting-room floor.
SoundJam MP
Somewhere around the time Metallica began suing Napster over the leak of its "Mission: Impossible II" track, "I Disappear," in 2000, a light bulb appeared over Steve Jobs’ head. Ever the innovator, Apple’s iCEO saw the peer-to-peer network as more than an illegal nuisance and began to develop a way to leverage the Napster revolution into the next killer Mac app. Audio players such as Audion and SoundApp had already exposed the inadequacies of QuickTime, and Apple knew it needed to build its solution from the ground up.
After being rebuffed by Panic, which was already in negotiations with AOL over use of its Audion code, Steve Jobs approached Robin Casady and Michael Greene to discuss their SoundJam MP app, a powerful digital encoding program that looked a lot like Apple’s QuickTime player. After a series of short negotiations, Casady & Greene sold the rights for SoundJam to Apple for an undisclosed sum, and Apple immediately set to work on the app that would forever change the digital landscape.
While the terms of the contract were top secret (Casady and Greene discontinued their app on June 1, 2001, but were barred from discussing the Apple deal for two years), Apple certainly wasn’t shy about ransacking SoundJam as it incorporated many of its signature features into iTunes, including visualizers, plug-ins, online retrieval of album data and drag-and-drop playlist creation. Much to the dismay of Jelly fans, however, Apple opted to leave SoundJam’s skins on the cutting-room floor.