About 10 months later, at Macworld San Francisco in 2001, Apple debuted iTunes alongside iDVD and the CD-RW-enabled Power Macs. While it wasn’t exactly a show-stopper (though 275,000 copies were downloaded in the first week), the "world’s best and easiest to use ‘jukebox’ software" definitely raised the bar for music players on the Mac, which were relatively sparse and rather pricey (SoundJam cost $40). By offering iTunes as a free download and installing it on every new Mac, Apple essentially cut down the competition at the pass--or at least put a good scare into them. "Apple has done what Apple does best--make complex applications easy, and make them even more powerful in the process," said Steve Jobs at the time. "iTunes is miles ahead of every other jukebox application, and we hope its dramatically simpler user interface will bring even more people into the digital music revolution."
For many Mac users, iTunes was an introduction to digital music, and Apple strived to create a straightforward jukebox that needed little or no instruction to get started. Popping a music CD into your Mac automatically launched iTunes, which loaded the disc, collected track data from Gracenote and added them to your library. A clean interface split into boxes kept everything neat and always within reach of a mouse click.
Conspicuously missing from iTunes 1 was the ability to burn a CD on an external drive, a deficiency compounded by Apple’s mostly CD-RW-less line of Macs. Apple answered the cries a month later at Macworld Tokyo with the introduction of new iMacs and Cubes with write-able drives, a 1.1 update that added third-party support, and the launch of the controversial "Rip, Mix, Burn" campaign.
For many Mac users, iTunes was an introduction to digital music, and Apple strived to create a straightforward jukebox that needed little or no instruction to get started. Popping a music CD into your Mac automatically launched iTunes, which loaded the disc, collected track data from Gracenote and added them to your library. A clean interface split into boxes kept everything neat and always within reach of a mouse click.
Conspicuously missing from iTunes 1 was the ability to burn a CD on an external drive, a deficiency compounded by Apple’s mostly CD-RW-less line of Macs. Apple answered the cries a month later at Macworld Tokyo with the introduction of new iMacs and Cubes with write-able drives, a 1.1 update that added third-party support, and the launch of the controversial "Rip, Mix, Burn" campaign.